What is Honda Xcelerator Ventures?
Honda Xcelerator Ventures is designed for innovators across all stages seeking to transform technology and business. Honda created this program to engage innovators in the global startup community in an open dialogue to build the carbon-neutral future of mobility. Its focus areas are intentionally broad, encompassing all areas of carbon neutrality and safe mobility, and its capabilities include support for direct investment, strategic partnership, co-development and prototyping.
What we offer
Investment
Strategic investment opportunities start here. Honda is ready to invest in promising startups. We are the open door for innovators with unique and differentiated ideas to make the world a better place, together.
Partnership
We offer the opportunity for startups to connect with the right people and resources within Honda. We welcome all likeminded forward-thinkers to work with Honda to accelerate innovation.
Our Focus Areas
Carbon Neutrality

Electrification
New Fuels
Resource Circulation
Mobility

Air
Sea
Space
Robotics

Telepresence
Automation
A.I.
Manufacturing

Quality
Optimization
Safety
Who We Are

I strive to find ways to bring strategic investment and partnership opportunities systematically and creatively to Honda. I had previously worked on projects related to autonomous and assisted driving, and robotics. I am excited about the industry transition to a cleaner and safer future. Prior to joining Honda, I led the business and technologies development of joint solutions with startups in the areas of IoT, security, and networking for Cisco. M&A and investment were also part of my Cisco career. I began my career as an engineer and an architect who developed hardware boards and solutions. I enjoy working with the talented professionals at Honda and the dynamic and impactful nature of the job.
Raymond Zheng

I love investigating all types of new and unique technologies. With over 20 years of diverse automotive experience in the areas of wireless communications, vehicle automation, active safety, infotainment, and HMI, I have seen almost everything! I have witnessed the car evolve from the cassette player with cruise control to Android Auto with automated driving and everything in between! I hold a Master of Science in Electrical Engineering from Michigan State University.
Eric Blumbergs

As the program lead for the Southwest United States and Southern California, and the co-lead for Silicon Valley, I look for startups and partners with world-changing technologies and businesses. I thrive at the intersection of strategy, finance and invention. A proud Boilermaker and mentor, I coach aspiring entrepreneurs in reaching their goals and solving the world’s toughest challenges. My investment expertise areas are deep tech, automotive, aerospace, sensors, 5G, mobility, AI, autonomy, robotics, human-machine interface and software-as-a-service.
Adam Beal

I bring a mixed technology, investing, and entrepreneurial background to Honda Innovations, where I am a program manager. Prior to joining Honda Innovations, I was part of the Goodyear Innovation team developing and launching new service business models. Prior to that, I worked at JumpStart Inc., an early-stage investment fund working with and investing in tech companies. Before that, I co-invented a monitoring system that detected postoperative internal hemorrhages in cardiac surgery patients. I hold a masterʼs degree in Engineering and Management and a Bachelor of Science degree in Biomedical Engineering from Case Western Reserve University.
Adity Sharma

Before joining the Honda Xcelerator Ventures team, I was co-founder and chief operating officer of LearningPal, a computer vision startup which was acquired by Ripcord in April 2022. Prior to that, I was the Director of Strategic Partnership of MoBagel, an AutoML startup backed by 500 Global and other top VCs, where I was responsible for global business development and fundraising in U.S., Europe and Japan. I enjoy being deeply embedded in the innovation ecosystem and contribute time to early-stage investment entities, including Oxford Angel Fund and Taiwan Global Angels and mentor at different accelerators including Techstars and Alchemist. I have a Master of Science in Biomedical Engineering degree from Oxford and two years of doctoral study at UC Berkeley-UCSF.
Austin Hwang

As the program lead for Europe and Africa, I help the team building connections with the most outstanding startups for Honda Xcelerator Ventures in the region.
Born in Paris and based in Berlin, I have a founder and innovation consulting background and I have built a deep knowledge of the startup ecosystem. I’m particularly passionate about deep tech startups in the fields of energy transition, decarbonization, robotics, and AI.
I believe that entrepreneurs can change the World and I am happy to support visionary founders as part of my everyday job.
Julien Fredonie

I am in charge of sourcing the most innovative and unique European startups serving Honda strategy and development. Born in Paris and based in Berlin, I have a technical background in aerospace engineering, a strong interest for entrepreneurship and its learnings. I’m particularly passionate about climate startups with deep tech approaches in the field of sustainable material sourcing, carbon capture, green manufacturing among other topics.
Aurianne Legris

As the leader of Honda Xcelerator Ventures activity in Israel I connect Israeli startups with our corporate and aim to facilitate technological collaborations between Honda’s experts and Israeli technologies.
Prior to joining Honda Innovations, I served as a technology scout for an automotive tier 1 focusing on the Israeli innovation ecosystem and held past innovation sourcing positions in the renewable energy, agriculture, and chemical spaces. I hold an MBA in entrepreneurship and innovation from Ben-Gurion University. I like Honda’s technological openness – our Honda Xcelerator Ventures program is aiming for diversified, corporate-wide impact leveraging its global outreach – a truly unique open innovation approach in a traditional automotive industry.
Ben Reuveni

I joined Honda R&D as an electrical engineer and was responsible for research and development in the power products area, including the robotic lawnmower Miimo, as well as strategic planning in the planning office for over 10 years. After completing an MBA in graduate school, I launched the open innovation program “Honda Xcelerator Japan” in 2018 as a member of Honda Innovations to accelerate collaboration with Japanese tech startups.
In 2020, we created the “IGNITION” program to launch spin-off startups from within Honda. The first statup is Ashirase Inc, which provides a walking navigation system for the visually impaired using foot vibration. The second company Striemo Inc, provides three-wheeled micromobility with innovative balance-assist technology. I’ve supported launch, fundraising and value-up with VCs to incubate their business.
In 2023, I returned to this team again. Also we have transformed as Honda Xcelerator Ventures with not only collaboration but also investment activity from Honda headquarters in Tokyo.
Satoshi “Phoenix” Haneda

I work as a liaison between startups and Honda in Japan and the Southeast Asia region. As part of the Honda Xcelerator Ventures program, I scout for future technologies and business models which, and develop partnerships for co-creation and collaboration.
I began my career as an engineer developing mass production power products and performing research and development of new areas such as energy, fuel cell and battery products. I continued in that pursuit for over 10 years.
In addition to my role in Xcelerator, I also belong to the Honda Motor corporate planning department where I engage in business strategy and development. I’m involved in the Honda new business spin-out program called IGNITION. Honda employees’ dreams and ideas that actively create new value for customers are brought to life through this program. Through this combination of roles, I’m able to strongly promote collaboration.
Akihito Yuzuriha
USA

I strive to find ways to bring strategic investment and partnership opportunities systematically and creatively to Honda. I had previously worked on projects related to autonomous and assisted driving, and robotics. I am excited about the industry transition to a cleaner and safer future. Prior to joining Honda, I led the business and technologies development of joint solutions with startups in the areas of IoT, security, and networking for Cisco. M&A and investment were also part of my Cisco career. I began my career as an engineer and an architect who developed hardware boards and solutions. I enjoy working with the talented professionals at Honda and the dynamic and impactful nature of the job.
Raymond Zheng

I love investigating all types of new and unique technologies. With over 20 years of diverse automotive experience in the areas of wireless communications, vehicle automation, active safety, infotainment, and HMI, I have seen almost everything! I have witnessed the car evolve from the cassette player with cruise control to Android Auto with automated driving and everything in between! I hold a Master of Science in Electrical Engineering from Michigan State University.
Eric Blumbergs

As the program lead for the Southwest United States and Southern California, and the co-lead for Silicon Valley, I look for startups and partners with world-changing technologies and businesses. I thrive at the intersection of strategy, finance and invention. A proud Boilermaker and mentor, I coach aspiring entrepreneurs in reaching their goals and solving the world’s toughest challenges. My investment expertise areas are deep tech, automotive, aerospace, sensors, 5G, mobility, AI, autonomy, robotics, human-machine interface and software-as-a-service.
Adam Beal

I bring a mixed technology, investing, and entrepreneurial background to Honda Innovations, where I am a program manager. Prior to joining Honda Innovations, I was part of the Goodyear Innovation team developing and launching new service business models. Prior to that, I worked at JumpStart Inc., an early-stage investment fund working with and investing in tech companies. Before that, I co-invented a monitoring system that detected postoperative internal hemorrhages in cardiac surgery patients. I hold a masterʼs degree in Engineering and Management and a Bachelor of Science degree in Biomedical Engineering from Case Western Reserve University.
Adity Sharma

Before joining the Honda Xcelerator Ventures team, I was co-founder and chief operating officer of LearningPal, a computer vision startup which was acquired by Ripcord in April 2022. Prior to that, I was the Director of Strategic Partnership of MoBagel, an AutoML startup backed by 500 Global and other top VCs, where I was responsible for global business development and fundraising in U.S., Europe and Japan. I enjoy being deeply embedded in the innovation ecosystem and contribute time to early-stage investment entities, including Oxford Angel Fund and Taiwan Global Angels and mentor at different accelerators including Techstars and Alchemist. I have a Master of Science in Biomedical Engineering degree from Oxford and two years of doctoral study at UC Berkeley-UCSF.
Austin Hwang
Europe

As the program lead for Europe and Africa, I help the team building connections with the most outstanding startups for Honda Xcelerator Ventures in the region.
Born in Paris and based in Berlin, I have a founder and innovation consulting background and I have built a deep knowledge of the startup ecosystem. I’m particularly passionate about deep tech startups in the fields of energy transition, decarbonization, robotics, and AI.
I believe that entrepreneurs can change the World and I am happy to support visionary founders as part of my everyday job.
Julien Fredonie

I am in charge of sourcing the most innovative and unique European startups serving Honda strategy and development. Born in Paris and based in Berlin, I have a technical background in aerospace engineering, a strong interest for entrepreneurship and its learnings. I’m particularly passionate about climate startups with deep tech approaches in the field of sustainable material sourcing, carbon capture, green manufacturing among other topics.
Aurianne Legris
Israel

As the leader of Honda Xcelerator Ventures activity in Israel I connect Israeli startups with our corporate and aim to facilitate technological collaborations between Honda’s experts and Israeli technologies.
Prior to joining Honda Innovations, I served as a technology scout for an automotive tier 1 focusing on the Israeli innovation ecosystem and held past innovation sourcing positions in the renewable energy, agriculture, and chemical spaces. I hold an MBA in entrepreneurship and innovation from Ben-Gurion University. I like Honda’s technological openness – our Honda Xcelerator Ventures program is aiming for diversified, corporate-wide impact leveraging its global outreach – a truly unique open innovation approach in a traditional automotive industry.
Ben Reuveni
Japan & Southeast Asia

I joined Honda R&D as an electrical engineer and was responsible for research and development in the power products area, including the robotic lawnmower Miimo, as well as strategic planning in the planning office for over 10 years. After completing an MBA in graduate school, I launched the open innovation program “Honda Xcelerator Japan” in 2018 as a member of Honda Innovations to accelerate collaboration with Japanese tech startups.
In 2020, we created the “IGNITION” program to launch spin-off startups from within Honda. The first statup is Ashirase Inc, which provides a walking navigation system for the visually impaired using foot vibration. The second company Striemo Inc, provides three-wheeled micromobility with innovative balance-assist technology. I’ve supported launch, fundraising and value-up with VCs to incubate their business.
In 2023, I returned to this team again. Also we have transformed as Honda Xcelerator Ventures with not only collaboration but also investment activity from Honda headquarters in Tokyo.
Satoshi “Phoenix” Haneda

I work as a liaison between startups and Honda in Japan and the Southeast Asia region. As part of the Honda Xcelerator Ventures program, I scout for future technologies and business models which, and develop partnerships for co-creation and collaboration.
I began my career as an engineer developing mass production power products and performing research and development of new areas such as energy, fuel cell and battery products. I continued in that pursuit for over 10 years.
In addition to my role in Xcelerator, I also belong to the Honda Motor corporate planning department where I engage in business strategy and development. I’m involved in the Honda new business spin-out program called IGNITION. Honda employees’ dreams and ideas that actively create new value for customers are brought to life through this program. Through this combination of roles, I’m able to strongly promote collaboration.
Akihito Yuzuriha
News & Events
HONDA INNOVATIONS
Honda Innovations, Co., Ltd. and Honda Innovations Silicon Valley, Inc. are the Honda companies that power the Honda Xcelerator Ventures program. We’re here to challenge convention. To dream big. With a spirit of relentless determination.
A pure reflection of entrepreneurial spirit, Honda Innovations has one mission: bring new value to people’s lives by supercharging Honda’s future vision. We drive transformative collaboration throughout the company through investment and open innovation. This is our reason to exist.
We’ve been funding new thinking, fueling new breakthroughs, and transforming mobility. Bringing partner innovations to market. We will continue challenging convention and dreaming big, with a spirit of relentless determination.